Coca-Cola Enterprises has announced a new goal to reduce
carbon footprint by 15 percent by 2020 as part of its five strategic Corporate
Responsibility and Sustainability (CRS) focus areas.
The world’s largest marketer, distributor, and producer of
Coca-Cola products made the announcement while releasing its fourth
company-wide Corporate Responsibility and Sustainability (CRS) Report, Our CRS
Journey…Delivering on Our Commitments.
John F. Brock, chairman and chief executive officer, said in
a statement, "Even during difficult economic times, our commitment to CRS
has never been stronger, and our quantifiable Commitment 2020 goals demonstrate
the progress we are making on our journey."
The company’s five strategic CRS focus areas are:
- Energy Conservation/Climate Change: Reduce the overall
carbon footprint of the company’s business operations by 15 percent by 2020, as
compared to a 2007 baseline.
- Water Stewardship: Establish a water-sustainable operation
to minimize the company’s water use and have a water-neutral impact on the
local communities in which the company operates, by safely returning the amount
of water equivalent to what is used in the company’s beverages and their
production to these communities and their environment.
- Sustainable Packaging/Recycling: Reduce the impact of
packaging; maximize use of renewable, reusable, and recyclable resources; and
recover the equivalent of 100 percent of the company's packaging.
- Product Portfolio/Well-Being: Provide refreshing beverages
for every lifestyle and occasion, while helping consumers make informed
beverage choices.
- Diverse and Inclusive Culture: Create a culture where
diversity is valued, every employee is a respected member of the team, and the
company’s workforce is a reflection of the communities in which it operates.
Coca-Cola Enterprises’s has earned several awards for its
CRS Reports in the past such as, two Golden Peacock Awards (corporate social
responsibility reporting) and two CorporateRegister.com awards (creativity in
communications, best overall report runner-up).
Related LinkCRS Report
Press announcement